TV Attribution Blog - Quality Analytics US

QA TV attribution favicon

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Differences between TV and Radio Attribution

<img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' class='avatar avatar-16 photo' height='16' width='16' decoding='async'/>

Jorge Garcia Mar 18, 2023

pexels photo 7598019 scaled

Disrupting TV Advertising Impressions

<img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' class='avatar avatar-16 photo' height='16' width='16' decoding='async'/>

Jorge Garcia Mar 17, 2023

pexels photo 2678468 scaled

How does TV Attribution work?

<img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' class='avatar avatar-16 photo' height='16' width='16' decoding='async'/>

Jorge Garcia Mar 17, 2023

pexels photo 1201996 scaled

The differences between CTV and Linear TV Attribution?

<img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' class='avatar avatar-16 photo' height='16' width='16' decoding='async'/>

Jorge Garcia Mar 17, 2023

pexels photo 320617 scaled

What is TV Attribution? Updated 2023

<img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' class='avatar avatar-16 photo' height='16' width='16' decoding='async'/>

Jorge Garcia Mar 14, 2023

QA TV attribution favicon

<img width="512" height="512" src="https://blog.qualityanalytics.io/wp-content/uploads/2022/06/cropped-favicon2-1.png" class="attachment-news-blog-medium size-news-blog-medium wp-post-image" alt="QA TV attribution favicon" decoding="async" srcset="https://blog.qualityanalytics.io/wp-content/uploads/2022/06/cropped-favicon2-1.png 512w, https://blog.qualityanalytics.io/wp-content/uploads/2022/06/cropped-favicon2-1-300x300.png 300w, https://blog.qualityanalytics.io/wp-content/uploads/2022/06/cropped-favicon2-1-150x150.png 150w, https://blog.qualityanalytics.io/wp-content/uploads/2022/06/cropped-favicon2-1-350x350.png 350w, https://blog.qualityanalytics.io/wp-content/uploads/2022/06/cropped-favicon2-1-270x270.png 270w, https://blog.qualityanalytics.io/wp-content/uploads/2022/06/cropped-favicon2-1-192x192.png 192w, https://blog.qualityanalytics.io/wp-content/uploads/2022/06/cropped-favicon2-1-180x180.png 180w, https://blog.qualityanalytics.io/wp-content/uploads/2022/06/cropped-favicon2-1-32x32.png 32w" sizes="(max-width: 512px) 100vw, 512px" />

Differences between TV and Radio Attribution

<img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' class='avatar avatar-16 photo' height='16' width='16' decoding='async'/>

Jorge Garcia Mar 18, 2023

pexels photo 2974610 scaled

What is Radio Attribution?

<img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' data-srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' height='16' width='16' decoding='async' data-src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' class='avatar avatar-16 photo lazyload' src='data:image/gif;base64,R0lGODlhAQABAAAAACH5BAEKAAEALAAAAAABAAEAAAICTAEAOw==' /><noscript><img alt='Avatar for Jorge Garcia' src='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=16&d=identicon&r=g' srcset='https://secure.gravatar.com/avatar/34bad6e65ea55534fcf70191776cc517?s=32&d=identicon&r=g 2x' class='avatar avatar-16 photo' height='16' width='16' decoding='async'/>

Jorge Garcia Mar 14, 2023